A new year calls for new salespeople. These fledglings come from many backgrounds; college graduates, career changers, stay-at-home…
Branding is more than your company’s colors or imagery; it’s using a cohesive theme to tell your dealership’s story. Branding is the…
The gap between the internet and your showroom is getting smaller. You’re probably wondering if you should set up a business development…
Hi, my name is Alex Forte. I am a sales intern at Paramount Advertising and Lead Solutions. I am a third-year finance student at The Ohio…
The Great Shutdown, also known as the COVID-19 recession, caused severe economic consequences worldwide. Manufacturers are hesitant to…
Cognitive-behavioral therapy (CBT) is a standard tool in psychotherapy to help individuals become aware of negative thinking so they can…
Hi, my name is Tommy Canova. I am a sales intern at Paramount Lead Solutions and Advertising going into my senior year at Illinois State…
Driving traffic to your showroom is not a simple task. Sure, you can stimulate interest to prospects with marketing and advertising…
Hello, my name is Valeria. I am part of Paramount’s newest intern class and a recent graduate from DePaul University with a double major…
Allow me to introduce myself first. My name is Natalie Dorman Iām a sales intern at Paramount Lead and Advertising Solutions this summer….
“No shows” are a common problem that dealerships face daily. Most dealership staff confirm their appointments, but do they do it…
